At Picture Polish, every shade tells a story
Our thriving online community of colour-loving fans is at the heart of everything we do.
This collaborative approach has seen us co-create more than 130 of our popular shades with our customers—unique story inspired by real people.
So whether your taste leans towards classic clean tips or eye-catching creativity, there’s a colour waiting to become part of your story, and we hope you’ll find the one that feels unmistakably you.
Picture Polish is shaped by you
We love working with our community to discover and deliver what matters most to you. Nowadays, we’re known for our easy-to-apply, picture-perfect nail polish and curable lacquer in the colours of the rainbow each with its own story and history. All while sticking to our non-toxic, damage-free approach.
Meet the Founders
Hi, we’re Megs and Jules
We are two sisters who live and breathe colourful nails in all of their fabulousness. What started in 2009 with a quest to bring quality, damage-free nail polish to Australians in even the most remote corners of this vast continent has quickly turned into something much bigger.
Today, we have a loyal community of close to 500,000 artists and fans worldwide who have helped us turn this nail polish brand into a truly fulfilling adventure. Not only do we get to watch this family business evolve together, but we also get to share the creation of our product with you — from naming a shade to dedicating a colour to a long-term fan.
Our mission is simple: to promote the nail polish community, celebrate creativity and share incredible talent and stories with the world.
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