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Check Out Our Fresh Website!

July 1, 2024

For over 15 years, Picture Polish has been at the forefront of innovative nail polish formulas available in every shade of the rainbow. Since our inception in 2009, there have been many internal and external changes, and it felt right to reflect that in our online store. In other words, we’ve given ourselves a virtual makeover!

The new site features a fresh, warm, and updated look. The modern and simplified display makes finding your new favourite colour effortless. For instance, each product image for nail polish and curable lacquer has a formula identifier above the bottle. After all, Picture Polish has over 9 different finishes, and sometimes it’s impossible to figure out from the bottle photo alone. Now, you’ll know the exact nail polish or curable lacquer formula without clicking the description. And we’re just getting started with the changes!

By rolling your mouse over the bottle image, the bottle disappears and is replaced with a swatching image. This feature grants instant curiosity satisfaction by showing how the colour looks on natural nails and different skin tones. The home page now shares enough information to give you the formula, bottle image, and swatch. Because sometimes, the swatch alone is enough to have you add to cart! Of course, should you click on the bottle image, a new window appears with the product listing descriptions. Our new website design strives to make your browsing experience as seamless as possible with these fresh features.

The final update on the new website is the bundle image. Now available in 4, 5, and 6 bottles, let us do the heavy lifting of choosing your next manis! These curated bundles are sure to satisfy any colour cravings and encourage creativity. They also make excellent gifts for the nail polish lovers in your life! Seeing all the colours simultaneously gives you an idea of the entire colour pallet. We hope you find inspiration!

Checkout Our Fresh Website Product Bundle Page

In addition to the website updates, we decided to revamp our Polish with Purpose. Instead of creating custom colours for specific charities, we will donate a percentage from each bottle sold. That applies to both nail polish and curable lacquer. Every single purchase will lend financial support to a charity close to our heart, the Animal Welfare League Queensland. As lifelong animal lovers, we love the special relationships many share with their beloved pets. In a way, that means every colour we offer is now a Polish with Purpose! Click here to read more about Polish With Purpose and the Animal Welfare League Queensland.

After you’ve browsed the new site, be sure to check out the updated Our Story to learn more about Megs and Jules! Due to the overwhelmingly positive response, more BTS sneak peeks will be on our Instagram page, so be sure to follow @picturepolish! And as always, please tag us in your beautiful manis. We love seeing how you wear our polish!